StreamLive Pro

Short or regular video: how each network gets your video

How StreamLive Pro decides if your video goes out as a YouTube Short, a Reel or a regular video: shape and length per network, and how to get the other one.

Updated · 3 min read

You do not choose "Short" or "regular video" on the Publish everywhere page. The page looks at two things in your file, its shape and its length, and sends each network the format that fits. A vertical video of three minutes or less goes to YouTube as a Short; a horizontal or longer one goes as a regular video. Facebook gets a Reel only when the vertical video is 90 seconds or shorter. Instagram and TikTok always get their short-video format. The badge on the file and the list Where it goes show the decision before you publish.

The rules per network

NetworkGoes out as a short format whenOtherwise
YouTubeVertical (taller than wide) and 3 minutes or shorter: a ShortA regular video
Facebook PageVertical and 90 seconds or shorter: a ReelA regular Page video
InstagramEvery video: a Reel(no other video format)
TikTokEvery video: a TikTok video(posted by hand only)
LinkedIn, Threads, X, Telegram and othersNo short formatA video post

"Vertical" means the picture is taller than it is wide. A square video counts as not vertical on this page.

What the networks say

Three examples

For example, the same post ticked for YouTube, a Facebook Page and Instagram:

The fileYouTubeFacebook PageInstagram
Vertical, 45 secondsShortReelReel
Vertical, 2 minutesShortRegular videoReel
Horizontal 16:9, 2 minutesRegular videoRegular videoReel

The last row matters: Instagram turns every video into a Reel, so a horizontal video shows there with bars or cropped. For Instagram, a vertical version looks better.

Where you see the decision

  1. The badge on the file. After you add a video on the Publish everywhere page, the file line says Vertical or Horizontal, the length, and a badge: "Short: goes out as Shorts, Reels and TikTok" or "Regular video". The badge sums up the YouTube rule; the per-network list is the exact answer.
  2. The list Where it goes. Next to the preview, each ticked account has its format: Shorts, Reel, TikTok or Video.
  3. The preview. Switch networks above the preview. A short format shows a tall 9:16 card; a YouTube regular video shows a 16:9 card with the title.
The Publish everywhere screen (test account).
The Publish everywhere screen (test account).

How to get the other format

You wantDo this
A YouTube Short, but it says VideoMake the video vertical and 3 minutes or shorter: Turn a horizontal video into a vertical 9:16 video, or trim it in the editor
A regular YouTube video from a vertical clipNot possible from this page; YouTube itself treats a short vertical upload as a Short
A Facebook Reel from a 2-minute vertical videoTrim it to 90 seconds or less
A Short from a long broadcastLet StreamLive Pro cut Shorts from it: How to create Shorts from any video, no live stream needed

Good to know

Related: Post a Short to YouTube Shorts, Reels and TikTok, Upload a video to YouTube from StreamLive Pro, Post Instagram Reels from your computer, Adjust the post for each network.

Frequently asked questions

Why did my video go to YouTube as a Short?

It is vertical and 3 minutes or shorter, which is what YouTube treats as a Short.

Can I choose Short or regular video myself?

Not with a switch. The format follows the shape and length of the file. Change the file to change the format.

Why did Facebook get a regular video and not a Reel?

The video is longer than 90 seconds or not vertical. Facebook takes Reels from apps only up to 90 seconds.

Does Instagram get a feed video or a Reel?

A Reel. Every video to Instagram from this page goes out as a Reel.

Does a square video count as a Short?

On this page a square video is not counted as vertical, so the badge says Regular video. YouTube decides on its side and may still show a short square video as a Short.

Keep reading

Schedule social media posts to several networks at once

Schedule one post to YouTube, Facebook, Instagram, Threads, Telegram and more from one screen, then edit, copy or cancel it in the Content calendar.

My post failed on one network

A post went out on some networks and failed on one. How to read the reason, fix the usual causes, and send it again only to the network that failed.

Delete a published post from every network

Remove a post you published from YouTube, Facebook, LinkedIn and X in one step with Delete everywhere, and what to do on Instagram, TikTok and the others.

Post a Short to YouTube Shorts, Reels and TikTok

Post one Short to YouTube Shorts, Instagram Reels and TikTok from StreamLive Pro: connect the accounts, pick them, fill TikTok's form, publish. TikTok is manual only.

Want to try it? 7-day trial, no credit card.

Start free
Mobile app Home Help Center Guides PrivacyTermsAccessibility