StreamLive Pro

Go live on Facebook and Instagram at the same time

Go live on a Facebook Page and Instagram at the same time from one computer: what each network requires, the Instagram key per live, and the fixes.

Updated · 4 min read

You can send one live broadcast to a Facebook Page and to Instagram at the same time. Facebook connects once with a sign-in. Instagram does not let outside services start a live, so for every live you copy a fresh stream URL and key from instagram.com, paste them into StreamLive Pro, and at the end press Go live in the Instagram tab as well. Your computer uploads one stream; our servers send it to both.

Before you start

Steps

  1. Connect your Facebook Page. Open Connections, add Facebook and sign in. On Facebook's approval screen, tick the Page you want to stream to. If you skip the tick, the Page will not appear in your channel list.
  2. Open a live on Instagram. On a computer, go to instagram.com, click Create, then Live video. Give it a title, choose the audience and click Next. Instagram shows a Stream URL (it starts with rtmps://) and a Stream key. Keep this tab open.
  3. Paste the key into StreamLive Pro. In the Instagram block on Connections (or the key window that opens from the channel list), paste the URL and the key. The block accepts Instagram and Meta addresses only, so a paste from the wrong place is refused rather than sent somewhere else.
  4. Choose your source. Click New stream at the top of the dashboard and pick Browser Studio, or Stream from software like OBS (RTMP / SRT) on a paid plan.
  5. Tick both channels. In the Channels list, switch on the Facebook Page and Instagram. If Instagram shows "New key needed", the key you saved belongs to an earlier live: paste the new one from step 2.
  6. Go live in StreamLive Pro. Start the broadcast from the studio, or start your encoder. Facebook goes live by itself.
  7. Press Go live in the Instagram tab. Return to the instagram.com tab. When the preview appears there, press Go live. Until you do, Instagram receives your picture but nobody sees it.
The Connections screen (test account).
The Connections screen (test account).

One picture, two shapes

Both networks get exactly the same picture. Facebook viewers often watch landscape (16:9); Instagram live is watched mostly on phones held upright. StreamLive Pro does not make a separate vertical version for Instagram, so decide which shape matters more for this broadcast. If you stay landscape, keep faces and text in the middle of the frame. The browser studio has 9:16 and 1:1 safe-frame guides that show what survives a vertical crop. The full detail on Instagram keys is in Live on Instagram and TikTok with a stream key.

What can go wrong

SymptomFix
Facebook is live, Instagram shows nothingPress Go live in the instagram.com tab. Instagram waits for that press.
Instagram output fails at the startThe key was already used. Stop, open a new live on instagram.com, paste the new key, start again.
"New key needed" on InstagramNormal before every live. Click the badge and paste the fresh key.
The Facebook Page is not in the listThe Page was not ticked on Facebook's approval screen, or it is a group or a personal profile. Reconnect and tick the Page.
Facebook refuses the liveCheck the Page against Meta's eligibility rules above, and check that the connection has not expired (it shows a reconnect mark).
One network failed, the other is liveThat is by design: one failed destination does not stop the others. Fix it and retry from the red card next to the channel.

The connection details for every network are in Going live on each network: what it needs, and the general multistream steps are in How to live stream to several platforms at once.

Can Facebook and Instagram start without me?

Facebook can: a scheduled broadcast to a Page goes up at its time, and Pre-announce can create the event in advance (see Schedule a live broadcast in advance). Instagram cannot: every live needs a fresh key and your press on Go live in the Instagram tab, so someone has to be at a computer for the Instagram part.

Frequently asked questions

Can I go live on Facebook and Instagram at the same time without Meta's own tools?

Yes. Connect the Facebook Page once, paste a fresh Instagram stream URL and key for each live, tick both channels and go live. Your computer uploads one stream and StreamLive Pro sends it to both.

Why do I have to paste a new Instagram key every time?

Instagram creates a new key for every live started from a computer and does not let outside services start a live. A key from a previous live no longer works.

Can I stream to a Facebook Group or my personal profile?

No. Facebook allows live from outside services only to Pages you manage. Groups and personal profiles are not destinations.

Will Instagram show my landscape broadcast vertically?

Both networks receive the same picture; StreamLive Pro does not make a separate vertical version. Keep important things in the middle of the frame, or stream vertically if Instagram is your main audience.

Does this work during the 7-day trial?

Yes. The trial allows two destinations and the browser studio, so Facebook and Instagram together work in the trial. Streaming from OBS or another encoder needs a paid plan.

Keep reading

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How to do live shopping on Facebook, Instagram and YouTube at once: product shots, prices on screen, taking orders from the chat, and Shorts of each product afterwards.

Is multistreaming allowed? What each network says

Is multistreaming allowed on Twitch, YouTube, Kick and the rest? What Twitch's own guidelines say, what we could not confirm elsewhere, and how to stay safe.

How to go live on a Facebook Page from your computer

Go live on a Facebook Page from a computer: connect Facebook once, tick the Page, give it its own title, and start from the browser studio or from OBS.

How to go live on Instagram from a computer

Go live on Instagram from a computer: open a live on instagram.com, copy the stream URL and key into StreamLive Pro, start, then press Go live on Instagram.

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